Advertising

Infomercials (program length commercials)

An important thing to remember in these commercials is that product claims are made by the advertiser. These claims do not represent an objective or an independent evaluation of the product. Even though it may look like a news or science program, the information can be misleading.

You can protect yourself, somewhat, if you want to order an item that was advertised on a program-length commercial. Use a credit card. The Fair Billing Act will offer you some protection if you have problems with the bill or the quality of the product. If you order or pay by mail your purchase will be covered under the Mail Order Rule.

Avoid giving your bank account number over the phone. And, of course, never give your number over the phone if you didn't initiate the call.